So long farwell!

I hope you all have a great summer! Good luck to those of you graduating and those of you going on and not taking graphics classes! To those of you continuing on in the career track - be sure to keep up with you skills and get those freelancing shoes on. Have a safe and healthy summer. I'll see you in the fall!

AIGA PORTFOLIO WORKSHOP TONIGHT!!!

This counts for gallery attendance!!! Come free pizza and learn to shoot your work.

Monday, May 10

Make sure that you bring your resume and your portfolio images and keep working on your client project.

the frankenbrochure

Okay so here are what you need to have in your sketches for the frankenbrochure for the engineering department. I've got the logo that he settled on and the changes that he would like to see for that. We are going to try and get a metallic ink used on it to make the grey standout as metallic so that might be something you could plan for.

THINGS THE DOC LIKED
4 page brochure / one fold...we can try and do some custom work with panels and folding. Think about using all sides of the canvas...maybe it's a poster fold out as well?
LIked Neon / Outlined look of Ben's
Liked Black and or white space
Liked profile of Ben's illustration for car
Liked the electricity of Meagan's inside
Liked the slogan work of Katy's
Liked Ashleigh's logo - we got taken care of (but keep that look in mind when coming up with plans)
Liked Ashleigh's e pull outs for copy

So this as pretty darn real world. "I like this...hate that." In the words of Tim Gunn. Make it work:)

Okay so also...deadlines for the finals.
You need to have a client to work with by Wednesday. You also need to get going on those materials. Those will be due on the May 14th. You need to walk through and get approval by your client on the backend part of your job folder. Walk through the client questionare, fill out your approval sheets, get real printer quotes on your job. We will talk more about this on Wednesday but be thinking and finalizing your material.

Finals - you need to have a printed show portfolio. 10 to 15 pieces as well as an interactive disc of your work. IDvd...tutorials will be next week. Resume and ready to interview. I will also need a disc of jpeg files of work from the semester.

Thanks for all your hard work on the auto show project. You all had great stuff. So very proud:)

MONDAY - Critique:)

Hey guys,

You will have the client there at the meeting!! I stress - you will have the client there at the meeting. So make sure that you have everything looking as professionally presented as possible. Don't forget about your job folder. Make sure things are formated and printed and in there. Put you inspirations in there if possible as well. Your logo needs to be printed and under glass. Your auto show display needs to be printed (8.5x11 is fine) and under glass. Your brochure needs to be printed (2 copies if you can / one copy to grade and one to the client - if too expensive I understand), but most importantly it needs to be workable. Please please make sure that you pay attention to layout. Widows and orphans and typography can make and break these things and your client is familiar with these items to please make sure that you pay careful attention to the small details of craftsmanship. Don't forget to dress up and have that job folder ready!

content and reading

hey guys,

so here are few links for info concerning you content:

http://www.electric-cars-are-for-girls.com/electric-car-conversion.html
http://gas2electric.net/index1.html
http://www.metricmind.com/ac_honda/main2.htm
details on honda cars - http://www.fixya.com/cars/p698794-honda_1989_crx

Also please read over Winning New Work Chapter and the Alexander Gelman interview for Monday. Keeping working on brochure and everything. Don't forget the deadline for the project is moved to Monday the 3rd of May.

class on Monday

Okay guys...clicking toward deadline. By Friday you need to have your copy finalized for your brochure. You need to have your brochure in the works on the computer and steaming ahead with your illustrations for both the brochure and auto show. Please read chapter 7: Clients and interview at the back of the chapter.

car stuff

hey guys,

okay so the deadlines...you will need you will be carrying out the car concept into a brochure, car logo and auto show display. i will be grading these for content / how well you target your audience and as well as illustrations. don't forget that you will have to have a folder for this material completed with all the necessary paper work for the job. it will be due to critique on friday april 30th. the engineering department material we will work on as a class. i should be hearing back today or tomorrow on which logo to proceed with and what we might be needing to do. these will be counted as class exercise grades so make sure you make deadlines for that material as well. the next thing they will be needing is t-shirts so we will all come up with three concepts for them to choose from off of the logo they choose.

other news...your final project deadline will be on the 14th of may. you will have to turn in your portfolio of work for your final grade of the semester as well as your final branding for yourself as a designer. you should have a ready to send out portfolio by time you get done with class. be on the look out for a client to work for. remember this final project is a campaign and not just one piece that you are designing.

logos / illustrations

hey guys,

logo concepts need to be solidified as well as logotypes for the car by wednesday. make sure you send your design summary to me. i'll be looking them over. wednesday, come prepped to work on the torch. we should be able to knock it out on wednesday for the friday print date. also start working on illustrations for the car and concepts for your brochure. should be in a rough format (illustrations) and sketchbook (for brochure) by friday. make sure that you make the checks on these things so they don't effect your overall grade. deadlines are half of the challenge of the real world. i know this is odd having projects overlap but again...as real world as it gets.

Wednesday, April 7

Giving you a hint as to tomorrow...please check this out.

http://www.aiga.org/content.cfm/the-language-of-auto-emblems

Spring break

When u get back from your interviews, ur beach vacations or a pile of homework from other classes don't forget to have a working customized coroflot site, blog with ur work and a look that showcases ur work and business identity as well as a aiga portfolio (this is a behance account - type in member portfolio in the search of aiga to find instructions. Ben sign up for that illustrator account. Also Ash if u could please send me a copy of torch to grade. See u all next week and do a little bit of fun stuff important for life balance and spring break is all about evening up the scales. Safe journies!

Friday, March 26

Please bring more usable images. We will talk about shooting items for your portfolio. What to do and not to do. Also work on setting up blogs / iweb accounts and your AIGA portfolios as well. Bring all your images and plan to hit the ground running.

Wednesday, March 24

For Wednesday, make sure to bring your images and photos of your work. We will be doing demos on online portfolios and blogs. Don't forget about James Romaine at chapel and his lecture at D3 on Wednesday at 3 pm.

Monday, March 22 - CRITIQUE!

Make sure that you have 2 copies of the Torch, printed and bound...ready to be critique. Remember to handle your document well. Also keep in mind the job folder. Make sure that everything is printed and consolidated there. It needs to have your forms filled out. Make an invoice with the appropriate amount of hours worked on the project and prices / charge $15 an hour - we'll see at the end who comes out with the cheapest price. Don't forget to make another job folder for your own branding. All of this needs to be printed professionally - what a final would look like and placed in the job folder.

See you then!

Friday, March 19

Make sure that you have all your content placed and on the page ready to go. This should be a very final rough. You will be getting a sketchbook grade to make this check off point. Friday will be a work day. Make sure that everything is in it's final stages. I should be looking for nit-picky things at this point - widows, orphans, text alignment, margins, etc. Not talking about theme...make sure that you have your pitch starting to get worked out. Don't forget to fill out your forms for this job and your personal project in your job folder. All needs to be printed by Monday!

Wednesday, March 17

Be sure to wear your green today as we will be talking about the making of the green. Make sure to print off a copy of your roughs (The Torch and your business package - don't forget about your stationary package as well as forms!) as they stand in paper format for Wednesday for mark up.

FIELD TRIP

The caravan is leaving on Friday at 7:30 am from the Jennings. Fill your cars up with gas and I'll cover your tank on the way home...you must have a full car of people for me to cover it. We will be back by 6 pm. Make sure that you have your forms into my office asap!!!

Monday, March 8th and Wednesday, March 10th

Monday - no class meeting. Use as a work day!! Must have design brief for the Torch e'mailed to me by the end of class time on Monday. Don't forget this needs to be customized with your letterhead and style of your business as well. Feel free to send it in a pdf if you want to keep a certain formating.

Wednesday - You must have a printed rough of the Torch ready to go. Also if you want me to look over forms and job folder formating on Wednesday that will be our last class before our critique on Monday, March 15.

Friday - FIELD TRIP / It is excused!!! Make sure that you get form signed for Monday as well.

The Film Fest, The Torch and Branding...oh my!

Hi Guys,

Due on Friday are the finals digital files for the film festival. Keep working on your own branding. This will be graded on the 15th as well in a critique format. The business package must be printed and behind glass, while the forms will be in your job folder with the appropriate information for the Torch job.

Here are the specifics for the Torch.

Specifics for your Comp
-8.5 x 8.5 finished size / flat size 17x8.5
-4 color
-16 page document / done in InDesign
-must have theme for content along with clear and concise grid structure
-saddle stitched / bound with cover
-pull images and content off former Torch magazines
-must have a design brief written and included in job folder
-job folder must have all your updated company branded forms
-Due Monday, March 15 / 2 copies not under glass

Specifics of actual job as quoted by Golden Circle / this would go under job specifics and print quote form
Book: 24 pages plus cover 8.5 x 8.5 finished size
Text: 80# gloss text / 2 flats process over black
Cover: 80# gloss cover / 4-color process over black ink
Balance: All black ink
Saddle Stitched / Camera Readon on Disk

Quantity: 1,000
Price: $2,400 (aka great job to have in your portfolio to say that you did:)

Monday, March 1 class and Wednesday, March 3

Hey guys,

Monday's class will be in the painting lab for the ceramics workshop. If you are an art major you must attend both days. I will be looking for you in the time slot of 9 to 9:50 and taking attendance for class. Make sure you that bring your sketchbook or laptop so that you might be able to work while you watch.

Wednesday's class - I need all the roughs of your forms, business package as well as the files for your progress on the film festival. Please make sure that all your assignments are ready to go. See you then!

Business Package

Hey guys,

Here's the things that you need for business package
-logo
-letterhead
-envelope
-business card
-website

Business forms / job folder (check your e-mail for the ugly version of these forms)
-approval sheets / change sheets
-invoice
-client brief / creative strategy form
-printer quote
-client questionare
-travel reimbursement
-creative checklist
-non-disclosure agreement
-acceptance of proposal

We will go over website / blog publishing on Friday. Be sure to make sure that you have your images of your portfolio. If you don't have these please make sure that you shoot your images soon! Will need to have a working site by next week Friday.

Wed. Feb 24

Please read the Rudy VanLands interview out of Adrian's book. Also be working on your logo and business card package. Ash should be sending out the film festival logo and needed materials. You have your assignments. If you have any questions about design please field them to her.

DON'T FORGET ABOUT AIGA MEETING MONDAY NIGHT!! 7 PM great pizza, movies and randomness.

Monday, Feb. 22

Create a logo and a look for your own freelance business. You can dub it with an agency name and branding / with a worker of one:) or you can just brand yourself. We will be designing like mad this coming week...forms, resume, website....so be thinking about the logo living in all those formats. Also read over the freelance chapter out of Adrian's book.

FRIDAY CRITIQUE DAY

Okay guys...critique day on Friday. You know the drill:) Don't forget your design brief in your folder. Also please on a typed sheet list out billable hours. We will use this next week when we start to do invoicing and backend stuff. Please have this in your folder when you turn in your final. Make sure that you have things printed out and mounted.

Wed. Feb 17

Make sure you bring everything you need for Wednesday. Keep working! Deadlines fast approaching. Work day for Wednesday.

Monday

Revise your design brief. Make sure that you have subheads...not just numbers. Format like you would present to client. Have this printed and ready to go. Also, have a final version of the Variety Show logo. Send me a pdf of this when you are set. Finally keep working on your package. Got to keep going on this. Monday will be a work day, bring everything you need. No reading for this weekend.

Friday Class, Feb. 12th

So please read chapter 9 of Adrian's book. Also please have a rough of your variety show logo ready to go. Don't forget to send me your client briefs as well.

Here is the list of required pieces for your final critique of the film festival on the 19th

-logo
- awards / trophy / ceritifcate
-registration form
-Dvd disc / DVD case / DVD menu
-program
-poster

REQUIRED EVENTS LIST

Here is that list of events from the art department. Remember 75% attendance...counted toward final grade.

Tuesday, February 16, 3:05 p.m.
Lee Benson’s department-wide lecture
D-3 (This is during the regular art history hour but NOT the regular art history room)

Monday-Tuesday, March 1-2
Matt Long Two-Day Ceramics Workshop
9 a.m. – 4 p.m. each day with break for lunch

Thursday, March 11, 5:30 p.m.
Reception/gallery lecture: Lee Benson faculty exhibit
Art gallery

Monday, March 15, 5:30 p.m.
Reception/gallery lecture: Cynthia Greene exhibit
Art gallery

Monday, March 22, 8:00 a.m.
Deadline for student show submissions. Forms will be in
Angela’s door box in about a week. Only two submissions per
person this year.

Wednesday, March 25
10 am James Romaine speaks in chapel
3:05 p.m. James Romaine addresses the art dept., D-3

Monday, April 5, 12:00 noon
Deadline for art scholarship applications. Form will be in
Angela’s door box in about a week.

(Note: James Romaine, art historian, is also making himself available to give a few one-on-one critiques. The sign-up sheet and times are on the wall outside Mrs. Angela’s office. First come, first serve!)

Thursday, April 22, 5:30
Student Show Reception/Awards/Scholarship Presentations

Tuesday, April 27, 5:30 p.m.
Reception/gallery lecture: McDaniel Family exhibit
Art gallery

Wednesday class

So make sure that you have your design brief ready to go for Wednesday. Keep working on your identity and developing out your ideas. Also if you can have a working rough of the variety show logo for Wednesday that would be great. Please read the Neville Brody interview at the end of the "Attributes of a Modern Designer" for class as well. Again...if someone could get Katy the notes from class today that would be much appreciated. Thanks again guys....and enjoy the snow!

MONDAY, FEB. 7th

Hey guys,

Make sure that you have some extensive research done concerning the culture of film festivals and the perception of the film festival at Union. Have this information printed off and included in your job folder. Also make sure that you getting started in the branding process. Start listing out some ideas that you might have for possible materials to include and create the structure for the overall brand / culture.

Remember

"Structure - Behavior - Results"
- David Butler

WELCOME TO CLASS

Welcome to class!

Design thought of the day / thought on consumerist society:

"Tell me what you buy and I'll tell you who you are and what you want to be." - James Twitchell, marketing sociologist